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You are here: Home / Blogroll / PUBLISH YOURSELF AS THE EXPERT

PUBLISH YOURSELF AS THE EXPERT

August 2, 2009 by Patricia Brooks

}  PUBLISH YOURSELF AS THE EXPERT!

}  Patricia L. Brooks, MAOM – www.BrooksGoldmannPublishing.com  

 

}  QUESTIONS to ponder

?     What do you READ?

?     Is reading and writing a PASSION?

?     Why do you want to WRITE?

?     Why do you want to be PUBLISHED?

 

}  Understand What Moves You

?     Don’t think about the READER as you write

?     Don’t think about your past SUCCESSES

?     Envision what you want the BOOK to be

 

}  Understand What Moves Them

?     Remember it’s not what they HEAR in your work

?     Remember it’s what they are EXPERIENCING

?     Remember they want a passionate TEACHER

 

}  Develop a Personal Mission

?     Get out of your COMFORT zone

?     Learn to deserve your AUTHORITY

?     Make it VIABLE

 

 

 

}  Honor for Whom you Need to be a VOICE

?     Evaluate your ideas in terms of your AUDIENCE

?     Note how they will be impacted in a POSITIVE Way

?     Show your PERSONALITY, let them get to know You

 

}  A Winning Writing Plan – THE DO’S

?     Remember the opening is the immediate HOOK

?     Begin in the right place with the BEST info

?     Give them good stories with your EXPERTISE

 

}  A Winning Writing Plan – THE DON’TS

?     Don’t open with anything but the TRUTH

?     Don’t bore us – get to the POINT

?     Don’t push HUMOR, let it flow naturally

 

}  A Winning Writing Plan – THE BRAIDING

?     Do an element of SURPRISE for the reader

?     Use THREE topics or approaches in Braiding

?     Allow for “NATURAL” organization in your structure

 

}  Five W’s of Good Reporting

?     Who, What

?     When, Where

?     Why

 

}  Practice Strict Research Rules – Interviews

?     Be professional and RESPECTFUL

?     Be humble, patient and INVOLVED

?     Be accessible and SPECIFIC

 

}  More Research Rules – learn your topic

?     Don’t tell us, SHOW us what you Know

?     Build your vocabulary with POWER words

?     Don’t over explain, LESS is More

 

}  GOALS – steps to consider

?     Write a book that is VISUALLY appealing

?     Produce a GOOD Product then GOOD Marketing

?     Avoid a condescending APPROACH

 

}  OBJECTIVES – destinations to seek

?     Give them what they WANT

?     Tell them stories with HEART and SOUL

?     Grab the reader and KEEP them

 

}  STRATEGIES – action plan ideas to ponder

?     Consider a co-author for COLLABORATION

?     Be both analytical and emotional – LEFT/RIGHT

?     Keep a distinct TONE and PACE

 

}  Research for YOU

?     Look to the Future – follow TRENDS

?     Push the Positive – seek RISKS

?     Press Ahead – MONITOR your plans

 

}  Develop a Pre-marketing Plan

?     Set goals (steps) for getting a “BRAND”

?     Include objectives (what) for getting a business “MINDSET”

?     Be CREATIVE in all your “Strategies” (how)

 

}  The FINAL Analysis

?     Why are you the EXPERT?

?     What is your EXPERTISE?

?     Have you LIVED your Book?

?     Are you willing to be AUTHENTIC?

 

}  Be HONEST with Yourself

?     Why would anyone CARE?

?     Will your Topic hold INTEREST?

?     Are these ISSUES really Important?

 

My Offer ONE FREE HOUR of consultation on publishing or writing

?     Patricia L. Brooks, MAOM     CELL – 480-250-5556

?     EMAIL – [email protected]

?     www.blog.brooksgoldmannpublishing.com

Filed Under: Blogroll, brooks goldmann publishing, business consultation, PUBLISHING PICKS, Uncategorized Tagged With: a winning writing plan, Add new tag, book and cover design, brooks goldmann publishing, editing, expertise, get published, goals-objectives-strategies for your book, marketing you and your book, personal mission for your book, pre-marketing plan for your book, publish yourself as the expert, publishing, publishing consultation, writing

Contact Info

Brooks Goldmann
Publishing Company, LLC
Scottsdale, AZ 85251

480-250-5556

Contact:
Patricia L. Brooks, MAOM
Earl L. Goldmann

info [at] brooksgoldmannpublishing [dot] com

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Contact Info

Brooks Goldmann
Publishing Company, LLC
Scottsdale, AZ 85251

480-250-5556

Contact:
Patricia L. Brooks, MAOM
Earl L. Goldmann

info [at] brooksgoldmannpublishing [dot] com

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