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You are here: Home / Archives for thirty second commercials for your book

Marketing for Less – publish and market yourself in 2010

November 12, 2009 by patricia

Marketing for Less

 

Success in 2010

Patricia L. Brooks, MAOM,

Speaker, Author, Publishing Consultant, ASU Associate Faculty

www.plbrooks.com and www.brooksgoldmannpublishing.com  480-250-5556

President:  Scottsdale Society of Women Writers

§  M            IS FOR MISSION STATEMENT

 

§  Make it your own – Memorable – position yourself/your product

 

§  A                        IS FOR ACTION PLANS

 

§  Action Plans are the Strategies – Goals/Objectives w/Vision

 

§  R                        IS FOR RESEARCH

 

§  Rule #1 – Know the competition – Rule #2 – Know who you are

 

§  K                        K IS FOR KEEPING TOUCH

 

§  Kindness in building relationships – use of “viral marketing”

 

§  E                        E IS FOR E COMMERCE

 

§  Explode the marketplace – Electrify you/your product

 

§  T             T IS FOR THE (30) THIRTY SECOND COMMERCIAL

 

§  Teach and Tell – Take time to prepare to win

 

 

§  I              I IS FOR THE INTERNET

 

§  Success is not an accident, take advantage: social media

§  N                        N IS FOR NEGOTIATE

 

§  Negotiate – Make a commitment to be an industry partner

 

§  G            G IS FOR GIVING THANKS

 

§  Give thanks – Grace the marketplace, Build a better brand

 

 

ü  What makes you a Success with your personal Brand?

 

ü  How will you target to Compete when 85% of business is done Online?

 

ü  How Committed are you to Selling what they want and need?

 

ü  Are you Prepared and Willing to attract what you need in 2010?

 

ü  Are you able to act like an Entrepreneur and think like a Customer?

 

SUGGESTED READING:

 

v  Seven Habits of Highly Successful People – Stephen R. Covey

v  Hot Leads…Cold Shoulders – Robin Craig and Norma Ory

v  Who Moved my Cheese? – Spencer Johnson, MD

v  Good to Great – Jim Collins

v  The Tipping Point – Malcom Gladwell

v  Blink – Malcom Gladwell

v  Don’t Worry, Make Money – Richard Carlson, PhD

 

 

QUOTE FOR TODAY:

The way I see it, if you want the Rainbow, you gotta put up with the rain.

                                                                        Dolly Parton

Filed Under: Blogroll, brooks goldmann publishing, business consultation, marketing consultation Tagged With: action plans ans goals and srategies and objectives, blogs, e-commerce and the internet, give thanks for the customers, kindness in customer service, market you and your book, marketing for less, marketing online, mission statements, negotiate everything, partnerships in marketing, prepare to win, research rules for writers, social media, success in 2010, thirty second commercials for your book, websites

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480-250-5556

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Earl L. Goldmann

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